The tipping point Reveals how focused advertising and promotion to the "right" people can be much more effective than nationwide campaigns to the most people. By Malcolm Gladwell
Ireland An epic tale-within-a-tale based on the history of Ireland finds a traditional wandering Storyteller revealing his life experiences while forging a poignant new ... By Frank Delaney
The 8th habit A leading management consultant and author of The 7 Habits of Highly Effective People draws on his seven organizational rules for improving effectiveness to ... By Stephen R. Covey